Speaking of getting noticed, did you know that text messages have an astonishingly high open rate? Compare that to email open rates, you’ll start to see the power of text message marketing. This means sending a text message ensures that your customers receive the information promptly. Most people tend to check their text messages within minutes of receiving them. Not only do text messages have a higher chance of being noticed, but they also have a sense of urgency. ![]() This direct line of communication ensures that your message gets noticed and can make a lasting impact on your customers. Unlike email or social media posts, which can get buried or ignored, text messages are hard to miss. When you send a text, it appears right on your customer’s phone screen, ready to be opened and read. There’s something magical about the little ping you hear when you receive a text message, isn’t there? SMS marketing capitalizes on this to immediately connect with customers. ![]() ![]() Connecting With Your Customers Through Text Message Marketing.
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